The Pink Camel
Graphic & Package Design
Imbiss • Deli • Pita Bar
Invited to design the logo, menus, product labels & signage for this new and innovative Israeli restaurant on Helmholtzplatz, in the heart of Berlin's popular, Prenzl'berg Kiez.
Invited to design the logo, menus, product labels & signage for this new and innovative Israeli restaurant on Helmholtzplatz, in the heart of Berlin's popular, Prenzl'berg Kiez.
They were looking for a character to represent the union of Israeli food culture and today's international crowd. Careful to create a character that does not slide into the domain of fast & cheap food, we settled on this open, friendly-faced camel, along with the typeface emblematic of the middle-east.
Clean, yet not slick, modern, yet tipping a hat to the ancient, this logo captures the essence of the business' fresh vision.
Clean, yet not slick, modern, yet tipping a hat to the ancient, this logo captures the essence of the business' fresh vision.
Adobe InDesign | Photoshop
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