![](https://cdn.myportfolio.com/222faec0-ba73-4735-975f-5363baa5dbb5/fb348b9c-4b94-402e-ac20-049821279476_rw_1200.png?h=0296586b14df8aaac3d81773e3571b66)
The Pink Camel
Graphic & Package Design
Imbiss • Deli • Pita Bar
Invited to design the logo, menus, product labels & signage for this new and innovative Israeli restaurant on Helmholtzplatz, in the heart of Berlin's popular, Prenzl'berg Kiez.
Invited to design the logo, menus, product labels & signage for this new and innovative Israeli restaurant on Helmholtzplatz, in the heart of Berlin's popular, Prenzl'berg Kiez.
They were looking for a character to represent the union of Israeli food culture and today's international crowd. Careful to create a character that does not slide into the domain of fast & cheap food, we settled on this open, friendly-faced camel, along with the typeface emblematic of the middle-east.
Clean, yet not slick, modern, yet tipping a hat to the ancient, this logo captures the essence of the business' fresh vision.
Clean, yet not slick, modern, yet tipping a hat to the ancient, this logo captures the essence of the business' fresh vision.
Adobe InDesign | Photoshop
![](https://cdn.myportfolio.com/222faec0-ba73-4735-975f-5363baa5dbb5/d414a973-c42c-4842-a775-0078b828d584_rw_1200.jpg?h=c4cf69a8cb7d5257465d8bea04b86f20)
w
![](https://cdn.myportfolio.com/222faec0-ba73-4735-975f-5363baa5dbb5/932775dd-5a06-45f2-bb59-f048dfa3632c_rw_1200.jpg?h=75ff2d31681b81981fffbb4a44cb4720)
.